[조직행동론] 소셜커머스 `티켓몬스터`의 조직구조와 성공 관계 연구(영문)
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- 2011.09.08 / 2019.12.24
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추천 연관자료
- 목차
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Part 1: Introduction
Part 2: Organizational Structure
1. Organization
2. Organic Structure
3. Functional Structure
4. Contingencies of Organizational Structure
Part3: Organizational Culture
1. Organizational Culture Profile
2. Dominant Culture & Subculture
3. Artifacts in Organizational Culture
4. Functions of Strong Cultures
5. Contingencies of Organizational Culture
6. Organizational Outcomes
Part4: Conclusion
Reference Materials
Work Cited
- 본문내용
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It is evident that Ticket Monster is organic structure. Span of control is small for three departments, except sales department. The superior manages less than twenty subordinates. Sales department is composed of three hundred and fifty members, however, it has efficient team system. Each team has only seven members, therefore, it is small group. The entire organization is made up of four layers, so it is flat structure. It is very fast to report about business to chief executive officer and communicate between CEO and subordinates because of flat structure.
2) Decentralized structure
The authority is decentralized rather than centralized. Each subordinate who is responsible of his own region conducts business activities spontaneously. It is the subordinate's responsibility to make all procedures of business which starts from searching appropriate items to contact affiliate company. Any instruction and control from superior does not exist in this company. Employees possess high responsibility and authority.
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