레포트 (2,427)
고객관계관리(CRM)의 개념과 전제조건, SAS CAM방법론
customer view warehouse)은 현재의 데이터 환경 정의를 기본으로 프로젝트 진행 시 필요한 데이터를 추가함으로써 현재의 데이터웨어하우스를 확장하거나 새로운 웨어하우스를 만들 수 있다. 다음은 고객주제별 데이터 구성의 한 예이다.데이터웨어하우스 확장(extend data warehouse)은 좀 더 깊이 있는 고객정보
7페이지 | 2,000원 | 2011.11.02
mass storage methodShort battery-lasting time (4-7 hours) Short loading time with cartridge methodLong battery-lasting time (15-19 hours) Dual touch-screen with stylus penBuilt-in MicrophoneEasy to useUser-friendly interfaceBest graphic performanceII. Key Strategies on NDS > Product > HardwareFuture game consolesCustomer ACustomer BNDSPresentFutureTimePerformancePerformance gam
24페이지 | 2,100원 | 2011.09.23
mass marketing) 방식에 더 이상 의존할 수 없게 되었다.이러한 시장 상황에서 고객에 대한 정보를 바탕으로 전략적인 고객세분화를 통하여 목표고객군, 더 나아가서 개별화된 목표고객을 설정하고, 그에 적절한 마케팅믹스를 기획하고 실행하여 기존고객과의 관계를 강화해야 할 필요성이 대두되었다.3)
6페이지 | 2,000원 | 2011.09.17
[마케팅] 유니클로 성공요인 분석 및 20대 타겟 마케팅 전략(영문)
Customer Base(years)10-50-20-30Brand Value RankOver 10084th48thGAPSWOT Analysis8S Relatively lower priceGood product qualityAccessibilitySimple design of basic productsMass production, less variety of product(reduce the production cost)Customer’s age covers from 10s to 50sW Low brand value Lack of differentiationO - Increasing domestic apparel market size- Increasing mar
31페이지 | 2,400원 | 2011.09.06
mass produced An endless variety of customized products(possible to extremely personalize) Bug Labs can realize the Long TailThat means small business could develop new electronic products with very little investment and the modules could be mass produced and cost-reducted. the modules si
22페이지 | 1,800원 | 2011.06.20
[MIS] IT기술개발-3D Holographic Technology(영문)
customers while intra-communication efficiencies within their business processes will dramatically increase.Applications for Management Information System will be Virtual Reality (VR) meetings using computerized holographic projection, as these technologies have become available and is possibly being prepared and developed for mass marketing. As an obvious implementation of 3D Holographic Projec
10페이지 | 1,400원 | 2011.05.25
mass-market appeal.Fiscal 2010Spent total of $6,186,000,000 on acquisitionsTandberg ASA ($3,268,000,000) Tandberg ASA was a leader in video communications. With this acquisition, the Company expects that it will be able to combine innovations with multivendor interoperability capabilities to provide a platform significantly more attractive to its customers and partners.Starent Networks, Co
17페이지 | 1,700원 | 2011.04.06
mass production and marketing, Ferrari is focusing on producing customized products to increase their cars value - giving them scarcity by limited sale. This all can be done by small sized hand-craft production at its factory.Because cars are hand-crafted, one by one it takes long time to produce one car. However the vehicles are elaborate and safe. It is an important task to make an effort to
10페이지 | 1,400원 | 2011.03.28
masstige brand. 그림 1 Organizational Structure of Bean Pole3) SWOT AnalysisIt is crucial to acknowledge the strengths and weaknesses of a company for its future competition or an outlook of the industry. Here, we would thoroughly present each strength, weakness, opportunity, and threat of Bean Pole. Bean Pole’s strengths are to be mentioned as high customer loyalty and reliance. This is
23페이지 | 2,600원 | 2011.03.09
mass production at low cost : 대량 생산 저 원가 전략-international distribution : 국제적인 유통망- extensive advertising : 대규모 광고- a focus on the customer : 고객 중심Eastman은 위의 4가지 원리들은 긴밀하게 연관되어 있다고 보았다. 그는 대량생산은 광범위한 유통망 없이는 정의 될 수 없으며 이를 뒷받침할 강력한
15페이지 | 1,400원 | 2010.12.07