레포트 (21)
Seoul Castle RoadSeoul castle road is road that is connecting Joseon dynasty’s four daemuns and four somuns. Currently, JongnoGu improves Seoul castle road, restores Seoul castle and has running stamp tour like Illegal of Jeju and dullegil of Mt.Jiri. Seoul castle road has four courses. Each course takes about 4 hours. Seoul castle road provides free commentator.Seoul Castle Road SWOTStrengt
18페이지 | 1,700원 | 2014.08.29
Myungdong->Gyeongbokgung Palace-> Seoul N Tower-> Hanok town◆ Four slogans1. Feel the freedom of shopping in Myungdong!2. Experience the history of our brilliant 500years old Joseon Dynasty in Gyeongbo kgung Palace!3. Feel the symbol of Seoul in 서울N타워!4. Experience the history of Korean traditional culture in Hanok town Feel & Experience Korea !!!
31페이지 | 1,500원 | 2013.06.01
[관광산업] 이비스 앰배서더(Ibis Ambassador) 명동 마케팅전략 분석(영문)
seoul is near Coex so it is nice place for meeting placeIBIS Ambassador myungdong is located in myungdong, center of tour in seoul so it is nice place for foreigners to get relaxed just after enjoying tourBoth area have traffic jam because they located in center of traffic2) Demographic and socio-economic segmentationBy interview, we can see that most customers of IBIS hotel are foreigners. I
24페이지 | 2,500원 | 2012.06.16
Seoul StationLine number2 Education UniversityLine number3 Express bus terminalLine number4 MyungdongLine number5 KwanghwamunMany floating population,Increasing reach & FrequencyBudgetTV advertising (a week)Broadcasting costtimeFrequencytotalSBS4,860,00013,200,0009,120,0008:4021:5518:30(Weekend)222109,920,000 wonKBS25,025,00013,200,00014,250,0009:2021:5519:55(Weeke
23페이지 | 1,800원 | 2011.11.02
Seoul tower- For real differentiation, building a luxury store is one way. The luxury store would be:- 100 percent room style- With high quality salad bar and well-being menuKorea beef stake pizzaAbalone(전복) pizzaTruffle(송로버섯) pizzaBudgeting1) ROOM-Prefered Interior (in lager population)50 million won X 20 = 1 Billion won2) Direct Pizza Hut Booth 50 million won X 40 (Uni, S
9페이지 | 1,200원 | 2011.07.29
Seoul12 Made plans for establishing chocolate museum and factory○ 200402 Distributes chocolate to Hyundai Department store in Samseong and Apgujung 04 Opens head office in Chungju 10 Opens Bonjung Chocolate in Insadong○ 200503 Opens Bonjung restaurant in Philadelphia US 02 Distributes to Lotte Department Store in Myungdong and Jamsil10 Established Bonjung F&B factory○ 200701 Oper
13페이지 | 1,400원 | 2011.03.30
Myungdong (big shopping center) Places : What is the most favorite place? Many Palaces (Korea history) Places : What is the most favorite place? Chunggyechun (good scenery) Places : What is the most favorite place?
37페이지 | 2,400원 | 2011.01.18
[마케팅 전략] 치즈케익 팩토리(Cheesecake Factory)의 한국시장 진출 전략(영문)
MyungdongGangnamLuxriousCopyright ©2009 ShARE. All Rights Reserved *Pricing-Current StrategyOutback’s Pricing Average price of outback(menu price)Salad – 17000won Steak – 26,500wonDesert – 5,000 won(Outback Steak House website)Core spending:Lunch menu -13000, 18000Vips’s Pricing
23페이지 | 2,400원 | 2010.11.29
ContentsABOUT H&MBusiness ConceptFashion ConceptFrom Idea To StoreThe H&M BrandMarketsThe World of H&MSTRATEGY OF H&MSWOT4PMARKETING STRATEGYCollaborationCelebrity MarketingMasstige MarketingEmotional MarketingINTERVIEW - WITH A MERCHANDISER of H&M in MYUNGDONG, SEOUL, KOREAAbout h&mPresented by 이슬희About h&mH&M offers fashion and quality at the best priceH&Ms first sto
35페이지 | 2,800원 | 2010.08.27
SeoulMyungdongSongpaSungshin Women’s Univ.JoonggyeGyunggiAnsanBucheonIlsanBusanDukcheona. Company3. 3C AnalysisStrengthQuick Response (QR) system & massive human resourcesof 1,000 designersWeaknessLack of advertisement,physical stores mostly inGyunggi areaOpportunityCustomers’ increasing interestin fast fashionThreat6 major fast fashion brands’strong position in Ko
34페이지 | 2,800원 | 2010.08.20