- [국제관광] KOREAN WAVE TOURISM(영문)
public culture extended into Taiwan, Thailand, Indonesia, Vietnam, Philippines etc throughout the Southeast Asia. Especially since 2000 the boom has gone from Korean dramas, songs, movies themselves to food, Kimchi, fashion, computer games, and household appliances all things that appear in Korean drama. We can call these entire phenomena Korean wave. The Korean fever reached its peak in Japan this year, where Winter Sonata, produced in 2002, became a nationwide hit and was broadcast by NHK and several other television stations. 3. The reason why Asian like Korean dramasThere is someth
- [전략경영] BBC Worldwide 글로벌전략
public service programming에 재투자1. INTRODUCE-BBC WWGlobalChannelsEtienne de VilliersNon-ExecutiveChairmanNicholas EldredJana BennettZarin PatelSimon CliftThomas GeittnerBBC Non-Executive DirectorsJohn SmithChief Executive OfficerDavid King Finance & ITDavid Moody StrategySarah Cooper Business AffairsPaula Hornby Human ResourcesDarrenChildsMarkYoungWayne GarviePeterPhippenChrisWellerDavidMoodyGlobal TVSalesContent & ProductionMagazinesHomeEntDigitalMediaGlobal Channels: U.K.’s leading international broadcaster
- [컨벤션 기획론] For the 21th 2011 IPC Annual Conference in Daegu(영문)
Public information banner screening - Event relation community productionBroadcastingPublic broadcasting system 3 /Radio/cable TVApril 4 ~ September 15-Periodicals-public information image televising (familytime zone and weekend evening time) -TV special issue program televising2) information booklet and public information matter send (1) Press Kit productions- questionable matter and synopsis etc important program contents of event in introduction press medium distributing(2) Outdoor advertizing - street lamp banner: In Daegu downtown and each hotel area set up - hanging banne
- [MIS] 디지털 컨버젼스 WiBRO, DMB and IPTV(영문)
public TV, satellite broadcasting and cable broadcasting. This part is very important and We should notice that. Because the subject change from supplier to demander. Lets look around more Information to next part.VoIP = Voice Over IP2. History and Background introduced in Korea1994 - ABCs World News Now was the first television show to be broadcast over the Internet, using the CU-SeeMe videoconferencing software.1998 - Internet radio company AudioNet started the first continuous live webcasts with content from WFAA-TV and KCTU-LP 2005 - this technology has been restricted by low broad
- [마케팅 관리] 부산 아이파크몰 마케팅 전략(영문)
stationFC Seoul and Lotte Giants are using subway station as their advertisement. They designated the station as their theme station and made the interior indicating their teams. If Busan IPark can do this, it will be the best way to advertise to the Busan citizens. Promotion for ChildrenIn long term view, the promotion for children can make more profit than for adults. Therefore it is very important to make promotion for children and teenagers. First, opening a soccer school or soccer camp for children will helpr childshould be separated with the youth club. The school or camp will make