레포트 (17,031)
Marketing grand prize in 1998. This, in effect, helped 청정원 to eliminate the negative attitude associated with 미원, and created a favorable brand image that was associated with the quality of life and health.Furthermore, 청정원 experimented a new conceptual brand advertisement in 2007. While the existing advertisements of this general food industry featured middle-aged actresses to as
23페이지 | 2,100원 | 2010.08.20
market, and making an effort to extend their global market share.Information about the technologyThe company has five special features of their products.First, superior detailed measurement abilitySecond, fast and accurate measure abilityThird, user friendly software in KoreanFourth, various function of measured data processingFifth, economical price and easy maintenanceThe non-contact 3D
11페이지 | 1,400원 | 2010.07.14
market), M25, Real Estate Serve, etc.And they are running other business like restaurants and job searching programs. They have several missions. First, they are willing to deliver proper information to customers especially in information-society. Second, they are willing to make customer’s satisfaction. And the last one is that they are care about human-being. Cocofun has its own missions too
15페이지 | 1,400원 | 2011.04.25
[경영정보] SK Telecom(SK텔레콤) CRM 사례
in the telecommunications industry.*CRM of SK Telecom Telecommunication Industry Current state of Telecommunication industry *How does SK Telecom maintain their customer efficiently?Market Share(2009.05)23,681,82951%14,653,88331%8,470,60218%Market ShareSKT 50.59KTF 31.3LGT 18.09차트 데이터 범위의 크기
15페이지 | 1,200원 | 2010.02.11
Marketing Strategy1. Senior Cosmetics MarketWhen we think about “cosmetics”, we usually come to an image of young beautiful women using cosmetics and it is true that young women today use more cosmetics products on average than older women. For this reason, there are plenty of cosmetics products which are for young women in their 20s and 30s. However at the moment, there is no exclusive cos
10페이지 | 1,400원 | 2011.06.27
[국제정치] 글로벌 정치 경제의 이해-애덤스미스와 칼폴라니(영문)
In this political system, having private property and business in market were allowed. Otherwise, country had only responsibility of Nachtwachterstaat. Especially, business in market was based on ‘invisible hand’ of Adam Smith.Until now, Adam Smiths invisible hand is the fundamental principle of capitalism in 21st century market economy. Of course, the socialism was present based on a pla
8페이지 | 1,200원 | 2012.05.21
Business analysis & case in ChinaContentsIntroduction1Industry Trends2Hypermarkets in China 5Failures In China6Conclusion74타겟분석3E-mart analysis3타겟분석8Foregin Market entry processReferences1 IntroductionCompany nameeㆍmart Co.LtdCeo최병렬Established1993. 11CapitalBefore divisionShinsegae 94.3 billionAfter divisionShinsegae (Department store)24.6
27페이지 | 1,900원 | 2013.03.20
[마케팅] 대형마트(홈플러스, 롯데마트)의 착한가격 마케팅 분석(영문)
Marketing1. What is Good Price Marketing?Good price marketing is a marketing strategy that attracts customers by providing products in very low price. In daily soaring inflation that makes people reduce their consumption, very low-price products such as Tongkeun chicken, Good chicken appeared. The Two Words marketing named after Tongkeun from Lotte Mart, Good from Homeplus is widely u
17페이지 | 1,700원 | 2011.09.08
Google Korea Marketing:Googles Now and FutureIntroduction: GoogleDespite its humble beginning as a research project by Larry Page and Sergey Brin in 1996, Google attracted a vast majority of Internet users worldwide at its beginning. Swiftly evolving through a series of product developments, acquisitions, and partnerships, Google apace outgrew its competitors, Yahoo Search and MSN Search, and
20페이지 | 2,000원 | 2009.09.03
삼성전자 광고전략-How to PLAY SMART 캠페인 사례(영문)
1. Brand introduction & campaign summaryBrand‘Inspire the World, Create the Future’This is a home appliances brand in Korea and have many sort of product like mobile, TV, IT equipment, kitchen electronic product, living electronic product and medical appliance. Based on these IT technologies, it makes great sales with B2C and B2B. Now it was pass over the domestic market and grow up to glo
22페이지 | 2,500원 | 2013.11.27