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CLIMBERSelect a product category where most brands seem to be pretty much the same Describe some ways to differentiate that offeringQ1-aClimberIn the year of 2012.Bottled water 2AboutMamondeLotteria’sNew menuBottled waterCases of product life cycleBottled waterReason We Chose ‘Bottled WaterVarious Brands ExistBut We Buy the Cheapest!ClimberIn the year of 2012.Bot
51페이지 | 3,000원 | 2012.11.12
bottled waterMarket Size:$11B annum84% of all Americansdrink bottled water.34% drink bottledwater more thanonce a week.Bottled Water ReusableBottlesNot enough competitors integrate social values into their businesses.12Stainless SteelBPA-free PlasticFiltering CapsPouchesGlassCoca-ColaNestle S.A.Pepsi Co.Flavored Water173+ other brandsTop Bottled Water BrandsCompany Market S
99페이지 | 2,000원 | 2023.02.12
Lecture Note__New Venture Startup_MBA_Alto_04-4 Design & Creativity
WaterBottles (United States)Expensive•$15 Billion Water BottleIndustry in United States(2007)• Average $1 per bottleToxic Materials•Bisphenol A (BPA)•Lab tests on 10 brands ofbottled water detected 38chemicals including•bacteria•caffeine•pain relieveracetaminophen•+++Pollutant•Producing 1 kilogram ofPET plastic results in airemissions of•40 grams ofhydroc
29페이지 | 2,000원 | 2023.02.12
[국제경영] 에비앙 생수 국제 시장 마케팅 전략(영문)
bottling water from the spring.(1826) The first Société des Eaux Minérales (Mineral Water company) was founded.(1829) 1908: Evian water began to be sold in glass bottlesmanufactured by the glass factory. 1969: The first PVC bottle was launched. 1970: The BSN Group (Danone Group), took 100% control of Evian brand. 1995: Evian switched to collapsible PET bottles. 2001: Launch of the Evi
37페이지 | 2,800원 | 2010.12.14