trying to be cosmopolitan

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2016.02.04 / 2016.02.04
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본문내용: WINTER
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TRYING
TO BE
Trying to be cosmopolitan: as being central to their self development, personal fulfillment, sense of life purpose, and, not least, leisure enjoyment.
Introduction
In this study, they interview expatriates in Singapore about their consumption and leisure practices.
They focus on the attempts of expatriates to enact a cosmopolitan identity while simultaneously maintain a link to the home culture by following home traditions and buying imported home products.
Introduction
In other words, cosmopolitanism may come more naturally to consumers possessing very high levels of cultural capital than for those having middling levels but who are striving for higher status.
Cosmopolitanism as a consumer orientation that is characteristic of a high-cultural-capital social position and the ideological discourses through which it has been socially constructed and diffused as a multifaceted cultural ideal. In accord with these differences, readers can draw informative inter textual and theoretical comparisons between Holts(1998) analysis of high-cultural-capital consumers몵 cosmopolitan practices and our interpretation of expatriate professionals efforts at "trying to be cosmopolitan.몷
Basic idea
Their analysis follows in this theoretical spirit by arguing that these expatriate professionals몵 identity projects of trying to be cosmopolitan encode an ideological system of class-and gender based meanings that have been institutionalized across inter linking cultural fields of the global economy.
Although the participants in this study represent a fairly diverse collection of national and ethnic backgrounds , their collective pursuit of a cosmopolitan identity project fosters some key commonalities among their respective self-conceptions, personal goals , and outlooks toward travel.
Conversely, this nexus of ideological meanings helps them to tolerate and negotiate the many travails posed by their expatriate
status. In trying to be cosmopolitan, these expatriates also
Had to confront a myriad of frustrating and seemingly intractable socio cultural barriers to getting inside the local culture.

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