레포트 (2,740)
The Case on CRM in EverlandIntroductionOur team prepared the case on CRM(Customer Relationship Management) in Everland. Actually, we first prepared SCM(Supply Chain Management) in P&G. But many team presented about SCM, so we changed main subject. When we prepare CRM, we thought a concept of CRM is similar to marketing. But we thought every company have to be concerned ab
10페이지 | 1,400원 | 2009.07.23
of such a decreasing in sales and market share? Several failures in the management of information system in terms of:Customer Relationship Management (CRM)Supply Chain Management (SCM)Enterprise Resource Planning system(ERP)Customer Relationship Management (finished)Problem: inability to connect with young customersI think that everyone knows about the Levis 501, indeed every day you have
6페이지 | 1,100원 | 2010.07.28
SCM(Supply Chain Management)을 통한 유통 혁신
of Customer)과 공급자의 공급자(Supplier of Supplier)까지도 자사를 중심으로 통합하는 것이다. 기업들은 종합화 방향에서 핵심 역량을 강화하는 방향으로 초점을 맞추고 있고 이에 따라 기업은 전문화를 계속적으로 추진해 가면서 이를 통합해야 하는 과제를 떠 안게 되었다(standard.hanyang.ac.kr/scm/SCM.htm).일반적
7페이지 | 1,200원 | 2008.01.13
of IKEACreate a better everyday lifeFor the many peopleWe’ll focus on the gaps between that vision and operational aspectTO-BE & AS-IS AnalysisTO-BE: Create a better everyday life for the many peoples (VISION) - Take better control of its supply chain- Enhance performance in terms of delivery service and costsAS-IS: SCM problems (IMPLEMENTATION) a) Overestimated demand to ensure deli
13페이지 | 1,400원 | 2012.03.13
of mobile products:5000 series, 6000 series, 7000 series catering to different needs HardwareO/SApplicationDesignPerformanceClosed/OpenBusinessEntertainment4G XOOpenXXX(+) Strong know-how in mobile phone manufacturing(+) Wide range of mobile devices(+) Strength in SCM(-) Challenged by Apple& RIM(-) Lack of distinctivecompetitiveness(-) Drop in market share49%(2006)->45%(2
24페이지 | 3,400원 | 2010.07.20
[경영정보][scm(공급사슬관리)] 오라클과 i2 Technology
SCMBattling variability requires:Forming a winning battle planThen keeping the plan constantly synchronized with current realityThis constant synchronization of your plans with current reality is closed-loop SCMMonitorDecideActVelocityBest practices in closed-loop SCM 1. Plan-driven managementEarly detection of threats to planFast decisions and actions to maintain planFormal plan ame
25페이지 | 1,700원 | 2005.05.16
Supply Chain Management of StarbucksContents1. Supply Chain Management2. SCM in Coffee Industry3. SCM of Starbucks4. Drawbacks5. Improvement & OpinionsReferences1. Supply Chain ManagementSupply chain management (SCM) is the management of a network of interconnected businesses involved in the ultimate provision of product and service packages required by end customers. Supply Chain Manage
11페이지 | 1,400원 | 2011.01.18
[국제물류] Logistics Company-FedEx case
Logistics CompanyGlobal Logistics ManagementContents.Industry situationCompany Case – FedExIndustry SituationOverview1940195019601980197019902000 ~Military logistics Kanban & JIT Invention of the sea containerQR and ECR technologiesSCM &GlobalizationSource : ATA, Clarkson, MergeGlobal, Baird estimatesSource : Armstrong & AssociatesIndustry SituationPastTransportation - A
13페이지 | 700원 | 2015.06.01
of distribution demandCoilSheet salesSheet processingToll ProcessingC/CEnd-UserBusiness Scheme of Sales Corp.Posco SCM Flow4Posco supply chain flow (previous period)Selling Exact outputOrder and project managementAggregated selling and manufacturing planShipment managementcustomersProduction planning by each of the steel millPosco supply chain flow (now)Demand forecastingMan
33페이지 | 2,000원 | 2015.06.01
제3자 물류의 정의(개념)와 제3자 물류서비스의 발달배경과 특징, 유형, 문제점 및 제4자 물류
SCM이 도입되기 이전에는 제3자 물류라 할 경우, 하주와 실제 운송업자 사이에서 개재하는 사업자를 총칭하는 것이었으나, 프레이트 포워더를 중심으로 이들 사업자가 SCM을 간판으로 한 물류서비스를 제공하게 됨에 따라 제3자 물류의 개념이 바뀌기 시작하였다. 실제 운송업자도 프레이트 포워더와 경
9페이지 | 2,000원 | 2016.05.12