레포트 (20,439)
Case study_International Business_Alto_MBA_GE_Discovery IQ_Prof Hannu Seristo
MarketTrends*India’s medical device market was ranked among the world’s top 20 marketsThe overall healthcaremarket in India wasestimated at about USD 80billion in 2014 and wasprojected to cross the USD90 billion mark by 2015.The market was expected toregister a compoundedannual growth rate of 17%and touch USD 280 billion by20204.475001020304050602014 2016 2025Medical
20페이지 | 2,000원 | 2023.02.12
[마케팅] 칼릭스&코롤라 Calyx & Corolla(영문)
the market was expected to be great, because Americans consumed only half flowers comparing with Europeans at that time. The company could find several important aspects of flower market by studying it profoundly. First, because of the margins which each distributers and wholesalers demanded, retailers and individual customers have to suffer high prices. Second, customers could enjoy fresh flowe
10페이지 | 1,200원 | 2012.03.28
marketBuzz marketingSulwhosoo (雪花秀)means snowflake-water in Korean, is named to show that it can give snowflake-like beauty and elasticity to women’s aged, dry, and rough skin. BRAND NAMESulwhosooBRAND HISTORYBRAND HISTORY1967. Research traditional oriental beauty treatment which focused on ginseng1973. Developed Amore pacific’s “ginseng sammi” – the first high-gr
20페이지 | 2,100원 | 2010.06.29
the global market share , had supported more than 104 languages or dialects, and had more than 115 nation-specific Google search engines tailored to the culture and the language of each country. PurposeIn contrast to its stellar accomplishments in other parts of the world, Google has been struggling in the East Asian market. Particularly, Googles performance has been the worst in Korea; 5% of
20페이지 | 2,000원 | 2009.09.03
[촉진관리] 파리바게트 프리미엄 생수 오(`O` EAU) 마케팅 커뮤니케이션 전략(영문)
Bottle Water ‘오(O:EAU)’Marketing Communication StrategyContentsIntroducing of bottle water ‘오(O:EAU)’Current situation of bottle water marketGovernment-backed bottled water marketSize of the Water IndustryMarket Leader, Jeju Samdasu’s crisis. Current marketing communication strategy of ‘오’Advantages for O:EAUSurveyNew marketing communication strategy of ‘오’Se
16페이지 | 1,700원 | 2013.07.04
the oil and gas industry, including exploration and production, refining, distribution and marketing, petrochemicals, power generation and trading. It also has major renewable energy activities, including in biofuels, hydrogen, solar and wind power.Shells business: Shell organized into Upstream, Downstream, and Projects and Technology. The shell upstream includes Upstream International and Upst
6페이지 | 700원 | 2013.02.27
[마케팅] 리서치인모션(RIM, Research In Motion)의 마케팅분석(영문)
Marketing Report:Blackberry by Research in MotionExecutive SummaryMarketing Environment AnalysisCustomersCompetitorsMarketing Strategy AnalysisSTPMarketing MixMarketing ProposalSWOT AnalysisShort-term PlansLong-term PlansThe smart phone market, especially that of Korea, has seen a monumental growth over the last couple of years. Korean consumer
15페이지 | 1,400원 | 2011.09.21
Marketing Audit S-beer□ Index1. Introduction 2. Body 1) SWOT : Analysis the current situation of S beer in the market.2) STP3) The strategic developments of the growth 4) Competitive advantages of S beer5) Main marketing strategies of S beer3.ConclusionProspect of S-beer and some suggestions for success□ IntroductionBeer is one of the oldest beverages. The history of beer starts
12페이지 | 1,400원 | 2010.09.27
the industry in which your company is based. What does this model tell you about the nature of competition in the industry?Risk of entry by potential competitors: LOWSince aviation industry is saturated, it would not be much potential threats from the competitors. Also, the current market leader Ryanair has dominated the industry for few years which means the barrier of the low-cost airline ind
18페이지 | 1,400원 | 2010.08.27
Marketing Plan Of McMorningMcDonalds CorporationTable of ContentsCompany DescriptionStrategic Focus and PlanMcMorning DescriptionIndustry Analysis : Trends about breakfast marketCompetitors in the breakfast marketSWOT Analysis of McMorningSTP Analysis of McMorningMarketing Program - 4P AnalysisImplementation PlanFinancial DataEvaluation and a proposal1. Company DescriptionMcDonald
16페이지 | 1,400원 | 2011.02.18