레포트 (453)
are exchanged and distributed in many stage from a manufacturer to a consumer. That is, distribution companies take a role as a broker which is buying the goods from manufacturer in the cheapest price and supplying to a consumer who uses them.Shinsegae is composed of Shinsegae department store, E-mart, Shinsegae-mart and so on. And there are several competitors with Shinsegae. They are Hyundai D
13페이지 | 1,400원 | 2009.08.29
Hyundai was founded in 1967 and it, along with Kia, together comprise the Hyundai Motor Group, which is the world’s fourth largest automobile manufacturer based on annual vehicle sales in 2010.The company employs about 75,000 persons worldwide. Hyundai vehicles are sold in 193 countries through some 6,000 dealerships and showrooms.Hyundai is multinational automaker located in Seoul,
19페이지 | 1,500원 | 2013.11.18
[재무회계] 자동차 산업 재무분석-현대, 기아, 삼성, 대우, 쌍용(2005~2010)(영문)
Hyundai Motor CompanyHyundai Motor Company is a Korean multinational automaker based in Seoul. It operates the worlds largest integrated automobile facility in Ulsan which is capable of producing huge amounts of units annually. Hyundai vehicles are exported to about 200 countries globally. It comprises with KIA Automotive Group in 2009.Representative Car: Sonata2. Kia Motor CompanyKia Motors
20페이지 | 1,900원 | 2012.05.29
[마케팅 원론] 기아자동차 SWOT, STP, 4P 분석(영문)
Hyundai motors acquired Kia motors through international bidding and KIA was separated by Hyundai group in 2000. Now, Hyundai motors and KIA motors are affiliate of Hyundai-KIA motors group.In 2005, KIA scouted Peter Schreyer who is very famous automobile designer. Based on the design marketing, KIA aims to be world 5 motors production company and tries to be competent in price, quality and tech
24페이지 | 2,700원 | 2012.02.14
The Future of the Automobile Industry & HyundaiEver since the first gasoline powered vehicle was invented in 1885 in Germany, gasoline cars have had the biggest share in the market of the car industry. But global warming and the soaring oil prices are causing the car industry to develop alternative vehicles to gasoline ones. There are two alternatives: hybrid cars and electric cars. Hybrid car
5페이지 | 700원 | 2012.03.28
Hyundai Alabama plantMoved to car agencies Sales by dealers Customers new productsSonata, Genesis The U.S. market“ awareness, preference, sales objectivesCustomers are well aware of HyundaiBrand image?Preferred by customers who seek value for money Sales objectives – 515,000 Marketing StrategiesTarget MarketPositioningMarketing
48페이지 | 2,800원 | 2010.08.27
[광고심리 소비자행동론] 현대카드의 브랜드 마케팅 전략(영문)
are planning to execute aggressive marketing to obtain consumersMarket AnalysisHyundai card is ranked in 3rd How can Hyundai card surpasses other competitors?Market AnalysisCompany AnalysisHyundai card took over Dynasty card in 2001 and entered into the credit card marketCredit card market was already full market but Hyundai card was ranked no.1 in a short period of time.For the first tim
44페이지 | 2,800원 | 2010.12.21
[재무회계] 자동차 산업(현대, 기아, 쌍용) 재무비율분석(~2009)(영문)
are dropped by 5.3% ,5.7% relatively to compare to last year.3. Expert predict that company cannot help decreasing sale of auto because of instability of customer and continuous economy.Ⅱ. Financial Statements of Companies1. Hyundai Motors Balance Sheet& Income Statement2. Kia Motors Balance Sheet제 66 (당) 기 2009년 12월 31일 현재 제 65 (전) 기 2008년 12월 31일 현재 기
19페이지 | 2,100원 | 2011.02.07
are a lot of Card brands but we decided to show five representative Card brands including Shinhan card which are the main brands in the Card market. As you see in the Graph, Shinhan Card is remaining the first place in the market share but the percentage of the market share is declining slowly.2)Competitive brands① Hyundai CardHyundai card is securing a wide consumer base by developing a ne
9페이지 | 1,200원 | 2010.08.31
Hyundai Heavy Industries, POSCO, and Hyundai MOBIS procure raw materials, semi-finished products, and parts from all over the world, manufacture products in the country major hubs, and supply products to numerous parts of the world.Given that, for corporations, logistics systems which take into account procurement, production and sales are the key to competition, South Koreas superior logistic
34페이지 | 2,800원 | 2011.01.25