레포트 (30)
loss without governmental subsidies. -In particular, after-school courses, training for the disabled, child care and tourism depend on governmental subsidies for over 50% of their operating cost. -Overall, social enterprises spent 87.6 billion Won, or 64.2% of their revenues on labor cost in 2008. So they find it very hard to make profits. -Most of social enterprises suffer operating loss.
55페이지 | 2,800원 | 2011.02.22
[스포츠마케팅]Tour de Korea(투르드 코리아) 리포지셔닝 전략(영문)
Korea Sports Promotion Foundation)Management: Tour de Korea OC,Korea Cycling FederationOfficial Participants: 21 Teams (Domestic 7 / Foreign 14), 210 PlayersLevel: Level 2 designated by Union Cycliste InternationaleHistory: 3 YearsCompetition Overview*/24Team 7 Tour de Korea Repositioning Strategy◀ Hyundai Capital Invitational- Tour de Korea 2007(invited Lance Armstrong)2008 Tour
24페이지 | 2,100원 | 2010.07.14
[마케팅] 스타벅스의 남성 소비자를 위한 마케팅 전략(영문)
brand image.-Thus, Starbucks should start putting on mass media advertisement. Product placement is a good way to promote Starbucks’ products and brand name without damaging Starbucks’ brand image. Putting product placement on movies that men in their 20’s like to watch (ex: action, comedy)Many men have bad images about Starbucks as they think it’s lavish to buy Starbucks product.-Thus
7페이지 | 1,100원 | 2011.11.28
brand like ZARA that offer high quality, latest trend, and fashionable item at reasonable cost may provide new opportunity.2) SuggestionSize s, m that fits Korean body shape is sold out frequently in Korean Zaras stores. And also it is not sure when the size enter the store. To prevent complains of customers caused by this situation, therefore, it is desirable to supply more size that cust
17페이지 | 1,400원 | 2009.07.23
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