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[소비자행동론] 소비자의 구매동기와 효과에 관한 요인 분석(영문)
relevant - The extent to which it has a direct bearing on and significant Consequence or implication for your lifeConsistency with Self-ConceptPersonal RelevanceProsumerOur mental view of who we areself-concept help us define who you areowning this brand is important to their self-definition and is personally relevantValues and GoalsPersonal RelevanceProsumerBeliefs about what is rig
17페이지 | 1,400원 | 2010.01.13
Relevance: significance & valueConfidence : many opportunities of successful experienceSatisfaction : external rewards & personal goal-reaching3) 욕구성취(성취동기) 이론 (Need Achievement Theory: nAch) - McClelland(1987) : 자발적으로 생긴, 보다 잘하고자 하는 관심☞ 높은 성취욕구를 지닌 자의 특성 : ( 도전적( 적당하게 어려운 과제의 선택
25페이지 | 1,400원 | 2009.10.16
[보건사업관리] Economic Evaluation in Health care(영문)
valuation | Principles of Economic outcomes AssessmentsIoRQ*Economic Evaluation in Health CardⅡ. CostsA. Summary of Most common cost categoriesPEoADetailed OutlineCharacteristicsCostConsequencesStatistical IssuesPerspective*Cost CategoryExamples of Relevant costsDirect medical costsHospitalizations, physician visits, drugs etcFixed costsCosts that do not vary according to deg
35페이지 | 2,800원 | 2010.11.01
[경영정보시스템, mis] 델 Dell MIS 사례 분석
value for the product and services.The common business logic is said make-to-stock but dell’s paradigm shifts to “make-to-order”. We call this paradigm “customized systems”.This system gives the customers superior, tailored service and support offering the highest quality and most relevant technology.But we have to notice that even though there is many advantages for direct pc value
15페이지 | 1,400원 | 2011.02.25