[인터넷비즈니스 사례] 페덱스 사례(영문)에 대한 자료입니다.
Ⅰ Introduction - Study Objective
Ⅱ The Main Subject
1. FedEx Outline
(1) Overview of FedEx
(3) Financial Highlights
2. Situation Implanting E - Biz
(1) SWOT Analysis
(2) Explanation of Implanted System
Ⅲ System Capability and Future Improvement
1. Method of Innovation
3. Further Possible Improvements
The company was founded as Federal Express in 1971 by Fred Smith in Little Rock, Arkansas. The company moved to Memphis, Tennessee in 1973 after Little Rock airport officials would not agree to provide facilities for the fledgling company's airplanes. The name was chosen to symbolize a national marketplace, and to help obtain government contracts. The company began operations on April 17, 1973, with a network of 14 Dassault Falcon 20s which connected 25 U.S. cities. FedEx, the first cargo airline that used only jet aircraft for its services, expanded greatly after the deregulation of the cargo airlines sector. The company operates much of its U.S. overnight freight through its Memphis hub. Other U.S. hubs are located in Indianapolis, Indiana; Charlotte, North Carolina; Columbus, Ohio; Newark, New Jersey; Oakland, California; Anchorage, Alaska; Fort Worth, Texas; Los Angeles International Airport; Miami, Florida; Baton Rouge Metropolitan Airport; and, soon, Greensboro, North Carolina. The Canadian hub operates from Toronto Pearson International Airport. Due for completion in 2008 is the new Asian-Pacific Superhub in Guangzhou Baiyun International Airport in Southern China; replacing FedEx Express' current hub in Subic Bay, Phillipines and increasing service levels and demands in Southern Asia.
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